Branding and web design for Wyoming-based public relations agency, Great Social Club. The new identity uses traditional letterforms with a few abstract lines creating unique shapes, allowing the brand to successful mix professional and rock and roll vibes - a distinction that is repeated across collateral and web applications.
The brand is proud to represent artists and a healthy digital community and its purpose is to work behind the scenes to help members of the club grow. Use of black and white images and a simplistic web structure create an easy to navigate system while complimenting the mission of the brand. Large hero imagery selectively draws the attention of the user towards prominent headlines and information responsively.
View the live site here.